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Find the loan to fit your life

Select from hundreds of loan products tailored to your needs

About me

The most difficult aspect of creating a positive customer service experience is correctly setting expectations and communicating thoroughly. It can't be done without a system and a team, and we have both. Buying a home is not something someone does regularly. For some, it is the biggest purchase of their lives. The client should have a detailed consultation, know exactly what to expect, and trust that the professional they've chosen has their best interests in mind and will steer them back onto the right course if something goes wrong. When we get to the closing table and a buyers tells me "there were no surprises, it went just like you said," that's the biggest compliment I can get. 

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Meet my team

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I work closely with my team of specialists to get you the financing you need. See what each member brings to the team.

Let’s find the right home loan for you

We have loan options to fit every situation, from down payment assistance programs for first-time homebuyers to government-sponsored programs for military families and rural residents or jumbo loans in high-cost markets.

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Testimonials

Testimonials
4.93 out of 5.0 stars
4.89
4.98
Kyle W
May 06, 2025
Verified

Joe pulled out everything to ensure my client had a smooth transaction as they entered into a new chapter in their life. Amazing work!
Daniel M
Apr 29, 2025
Verified

Excellent experience with. the Guild Mortgage team. Very professional and thorough in the lending process. Definitely recommend Joe Long's team!
Dan
Apr 28, 2025
Oregon, WI
Verified

Working with you and your team was a pleasure. You were very professional and answered any queries we had quickly and precisely. If the need arises, we will definitely use your team in the future. Thanks!
Becky B
Apr 28, 2025
Verified

Joe and his team are absolutely amazing. They were there from the beginning to the end and explained everything to help ease my mind being a first time homebuyer.
Rebecca
Apr 28, 2025
Madison, WI
Verified

I was on the journey for 5 years and throughout it all the team was very amazing and communicative on all my questions and crazy requests. They bever once showed that I was a burden to them knowing i wasnt pulling the trigger right away. Once it happened they were there every step of the way from the beginning to the end. For being a first time homebuyer and scared of the unknowns they helped ease some of those .
James
Apr 28, 2025
Tomahawk, WI
Verified

The whole process was smooth and easy. There were no surprises.

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NMLS ID #288316
I am authorized to do business in the state of Wisconsin.